In the digital age, Amazon has emerged as a powerhouse in e-commerce, providing sellers with an unparalleled platform to reach millions of consumers globally. Yet, a common concern among many merchants is why, despite their efforts and investments, their Pay-Per-Click (PPC) campaigns on Amazon are not achieving the desired outcomes. Read more…
Inbound marketing is a methodology that combines non-intrusive marketing and advertising techniques in order to contact a user at the beginning of their purchase process and accompany them until the final transaction. Inbound, being so specific, allows users to find a solution to their problems in your brand, as well Read more…
Google Ads is the evolution of Adwords to be the system by which Google allows you to attract traffic to your website by essentially appearing in search results. Google Ads is the largest advertising network in the world in terms of the number of advertisers and investment. This platform allows Read more…
Hello Marketer! Are you familiar with this type of ad: “Leave us your information and access the free master class”? Surely, you have seen some on your social networks and you will wonder how they work and how you could apply them in your business. Therefore, from @UpIdeasAgency we bring Read more…
If you transferred your business to digital channels or you have an eCommerce with little movement in sales, this blog is for you because you will learn a little more about the strategies and practices that you should know to improve your eCommerce performance. Among the many actions that you Read more…
We are about to start 2021 and do you already have a digital strategy ready? In a new episode of #CreativeTalks with @UpIdeasAgency we will talk about the 3 key steps to develop an excellent strategy and make your campaigns successful! In this process it is vital to know the Read more…
In our recent episode of #CreativeTalks with @UpIdeasAgency we solve your most frequent doubts about the ideal budget to invest in social networks. Welcome! The budget for digital channels depends on many factors and includes different variables such as: The objective of your campaigns and initial budgets according to your Read more…
Welcome to this episode of #CreativeTalks with @UpIdeasAgency. During this episode we will discover how the LinkedIn algorithm works and learn more about the most relevant phases of analysis to get the most out of this professional network. What is the objective of this social network? LinkedIn has a very Read more…
Digital Marketing: the solution for Entrepreneurs and Brands “How can you lead your own life/business?” This is one of the first questions any entrepreneur asks themselves and in the last session we had one of our clients, Ydalmis Carrasco, speak about her journey and the first steps and advice that Read more…
Has your Facebook or Instagram ad been blocked or do you feel that some of your publications have lost visibility? In the recent #CreativeTalks episode with @UpIdeasAgency we talked about the main penalties that these social networks have to face through their algorithm. Additionally, we will provide you some tips Read more…