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Digital Campaigns

Why your Amazon PPC campaigns aren't working and how they are affected by poor SEO product optimization.
Digital Campaigns

Why aren’t your Amazon PPC campaigns working and how are they affected by poor SEO?

In the digital age, Amazon has emerged as a powerhouse in e-commerce, providing sellers with an unparalleled platform to reach millions of consumers globally. Yet, a common concern among many merchants is why, despite their efforts and investments, their Pay-Per-Click (PPC) campaigns on Amazon are not achieving the desired outcomes. Read more…

By Chana Fajardo, 1 yearJuly 24, 2024 ago
Google ADS
Digital Campaigns

What is inbound marketing?

Inbound marketing is a methodology that combines non-intrusive marketing and advertising techniques in order to contact a user at the beginning of their purchase process and accompany them until the final transaction. Inbound, being so specific, allows users to find a solution to their problems in your brand, as well Read more…

By Digital Up Ideas, 3 yearsJanuary 24, 2023 ago
Google ADS
Digital Campaigns

What you didn’t know about Google Ads

Google Ads is the evolution of Adwords to be the system by which Google allows you to attract traffic to your website by essentially appearing in search results. Google Ads is the largest advertising network in the world in terms of the number of advertisers and investment. This platform allows Read more…

By Camilo Forero, 3 yearsSeptember 22, 2022 ago
Creative Talks

The 3 key steps to planning your 2021 digital strategy

We are about to start 2021 and do you already have a digital strategy ready?  In a new episode of #CreativeTalks with @UpIdeasAgency we will talk about the 3 key steps to develop an excellent strategy and make your campaigns successful!  In this process it is vital to know the Read more…

By Chana Fajardo, 5 yearsDecember 24, 2020 ago
Advertising

How much should you invest in a Digital Marketing campaign?

In our recent episode of #CreativeTalks with @UpIdeasAgency we solve your most frequent doubts about the ideal budget to invest in social networks.  Welcome! The budget for digital channels depends on many factors and includes different variables such as:  The objective of your campaigns and initial budgets according to your Read more…

By Chana Fajardo, 5 yearsDecember 24, 2020 ago
Advertising

Want more visibility and reach on LinkedIn? Know the LinkedIn algorithm.

Welcome to this episode of #CreativeTalks with @UpIdeasAgency. During this episode we will discover how the LinkedIn algorithm works and learn more about the most relevant phases of analysis to get the most out of this professional network. What is the objective of this social network? LinkedIn has a very Read more…

By Chana Fajardo, 5 yearsDecember 23, 2020 ago
Digital Campaigns

On a marketers shoes with Ydalmis Carrasco

Digital Marketing: the solution for Entrepreneurs and Brands   “How can you lead your own life/business?”  This is one of the first questions any entrepreneur asks themselves and in the last session we had one of our clients, Ydalmis Carrasco, speak about her journey and the first steps and advice that Read more…

By Chana Fajardo, 5 yearsNovember 25, 2020 ago
Creative Talks

The most frequent penalties on Facebook and Instagram and how to avoid them

Has your Facebook or Instagram ad been blocked or do you feel that some of your publications have lost visibility?  In the recent #CreativeTalks episode with @UpIdeasAgency we talked about the main penalties that these social networks have to face through their algorithm.  Additionally, we will provide you some tips Read more…

By Chana Fajardo, 5 yearsNovember 9, 2020 ago
Creative Talks

Creative Talks with Up Ideas Agency – Vol. 1

In our first edition of creative talks with Up Ideas Agency via Instagram Live we answered some questions about different topics such as our seminars, Inbound Marketing, campaigns on Facebook, Instagram, and LinkedIn.  Speakers on this creative talk were on the one hand Ana Fajardo, sales manager of the North Read more…

By Camilo Forero, 5 yearsNovember 5, 2020 ago
Digital Campaigns

Discover the power of Inbound Marketing and understand how to apply it to your brand

During this seminar we teach the foundation and the power of Inbound marketing which is necessary to form the strategy of your digital campaigns, to increase your business potential, and to secure extraordinary business results. What is Inbound Marketing? It is a technique that includes a set of tools, which Read more…

By Chana Fajardo, 5 yearsOctober 30, 2020 ago

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